What changes have occurred over the last month in the top management of Ukrainian and international companies in the retail and related industries: who received a new position, changed or left the company.
Colliers Ukraine
On January 13 January Igor Zabolotsky finished work at Colliers Colliers Ukraine. He began his career with the Colliers company as earlier in 2011 as a leading expert in the trade real estate segment.
Igor announced his decision to leave the company Igor on his Facebook page.
The future career plans of the expert are not known yet.
Ukrnafta
From 6 January 2024 year to director of marketing of Ukrnafta company Ukrnafta has been appointed Natalia Khomik. She announced this she said on her page on Facebook.
In the period from 2019 to 2021 year Homik worked Head of CRM in company Eldorado.ua, and from 2021 year was taking position SMO in network Territory of minimal prices.
“They say that in the competition between the strongest and the smartest wins the unexpected… And unexpectedly for everyone (and for me, also) I moved from fashion retail to fuel retail. If you imagined me wearing a helmet and a uniform at a well, I must disappoint there are only And I will like always be doing my favorite marketing, ” Homik wrote in a note.
In the director of marketing Ukrnafta Natalia Khomik will develop and implement a comprehensive marketing strategy, aimed at developing the Ukrnafta brand as lovemark through developing quality communication in a mix of marketing channels and communication platforms, developing CRM marketing and loyalty programs, data management and marketing innovation .
“Budinok igrachok”
On January 24 January 24 the new general director of the Budinok igrachok network was Maria Nazarenko. She replaced on this post Roman Goroshko, who managed the biggest Ukrainian network of children’s toys more than years. The reported Forbes Ukraine.
Maria Nazarenko has 17 years of experience in marketing and strategic communications, electronic commerce and client experience. She started her career at the Center Electronic Business PrivatBank, where she developed the first digital products. From 2010 worked at Comfy, where began with the position of head of the contact center, in 2018 was appointed to the position of e-commerce director, and in 2021 became marketing and e-commerce director.
Maria has two higher education and MBA: in Dneprovsky National University studied Banking Business, humanitarian education at University of Dneprovskiy University of Moscow.Alfred Nobel in Dnipro, completed the Master of Digital Transformation program at Business School in Barcelona.
P According to the owner of the Budinok Igrashok Vladimir Kostur, the change CEO marked the transition to a new stage of development. If Roman Roman Goroshko was engaged in increasing operational efficiency and developing the network, Then Maria Maria Nazarenko will focus on the digital transformation of the company, developing marketing and improving the client experience. The main goal of the new director of the network is increasing digital innovation, developing the online platform, as well as further expanding the market, Costur said.
“At different stages of development companies need different competencies, ” explained Maria Nazarenko, – – Digital – is the requirements of the time with which all retailers are facing.” Her personal motivation for transition is interest in transforming the business, the opportunity to influence and be involved in all processes. In this year the company plans to increase its online sales from 16% to 20%, including through the updated mobile application, which was launched in November 2024.
But this is not all of the changes in the top management of the network. The dismissal from the position of operating director was announced by Evgenia Olenikova, who had worked at the Home of Toys for less than half>year.
Eugenia announced her decision to leave the company Eugenia on her page in Instagram: “Last week I left the position of operating director instagram”Budynok igrachok”. 2024 year the team completed with high results. Annual turnover increased by 22% in LFL, in December made a record TO together, increasing by 26%. All KPIs are exceeded, and not only operational.
The Operations Department I left with the budget 2025 and the strategy for its implementation. But, it happens that the team changed, despite the great results. This decision was not completely my wish, but I am confident that every end is a new
beginning. “So now I am open to new challenges and opportunities to apply my unique experience and skills,” she wrote.
Remind, that before the network “Budinok Igrashok” Eugenia two with half years lead operational direction international brand English Home, and for over five years lead the U.S. POLO POLO ASSN. and Cacharel Ukraine in the position of Country Manager.
Retail&Development Advisor
Victoria Kravchenko has become the new manager of commercial real estate of RDA. The main tasks ofVictoriainthenewpositionwill be:
- Developingconceptsfornewfacilities;
- Creatingoptimalpooloftenants;
- Commercialization oftradeplaces;
- Collaborationwithtenantstoensuremaximumefficiencyofsites.
Withoverfiveyearsofexperienceincommercialreal estate management,inparticularasManageroftheLeasing DepartmentofSkyMall Shopping CenterSkyMall,VictoriahasworkedovertheimplementationoftheReal Estate.numerousprojects:developingconceptsandpoolingtenantsbasedonmarketingresearch;analyzingthemarketandrentalbids;conductingnegotiationswithtenants;monitoringtheperformanceoflease agreements.
