Zalando uses data from Trend Spotter combining it with the knowledge of its team of experts and predicts five upcoming trends in fashion, in this Victorian Decorum, Playful Proportions and Modern Heritage.
Zalando 2025 Trend Forecast is a new report outlining upcoming fashion trends, which will reign in 2025 year. Drawing inspiration from Zalando Trend Spotter and the knowledge of the expert Zalando team, the report Trend Forecast presents the five most important trends for the coming year: Victorian Decorum, Power Dressing, Playful Proportions, Sheer Confidence and Modern Heritage.
5 trends for 2025 year according Zalando
Five key trends, which will inspire customers in the coming year are, as Zalando explains, the effect of broader cultural changes, such as the need for from reality (Escapist Havens) and the striving for stability.
While the trend Victorian Decorum attracts attention fans of minor style epoc, Playful Proportions and Sheer Confidence will become a field for creative minds seeking new ways to express their individuality.
From the Power Dressing is meant to provide a sense of stability and more confidence of itself. I finally, Modern Heritage, which combines community comfort with individualism, thanks to modern look at
style inspired elegance of school uniforms.
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Of report and methods research
Zalando 2025 Trend Forecast This Forecast Zalando 2024 Trend Rewind – a new, interactive guide to trends, which impact on 2024 year.
In contrast, Zalando Trend Spotter uses an unique position of Zalando, which allows to collect data from interactions between fashion brands and over 50 million customers in Europe. Key data search serves to identify and define new, emerging trends. This information enriched by a detailed analysis of the latest inspirations from exhibitions and cultural research conducted
by a team of experts Zalando ds. trends, form the basis for
predicting that, what will shape fashion in 2025 year.