The diHouse company signed an agreement with the Turkish manufacturer Tesan. Within its framework, the distributor received the right to exclusive promotion on the Russian market of mobile accessories, household appliances and electronics manufactured under the ttec brand.
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As the company's press service reported, the Russian market for mobile accessories shows steady growth from year to year. On average, this category of goods accounts for about 70% of the total sales in stores and mobile phone stores. The growth trend is also evident in the example of smart watches – a sales record was set in August 2024.
In the near future, the company's range of products, in addition to mobile accessories, will include products from other categories (smart watches, smart scales and pet feeders).
The ttec brand was founded in 1995 in Istanbul by Tesan, a Turkish distributor of European brands since 1983. The company sells its products in more than 20 countries worldwide. The number of units sold exceeds 100 million.
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