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The head of “Chernogolovka” has become owner of sports nutrition Cybermass

Глава «Черноголовки» стал владельцем производителя спортивного питания Cybermass

The structures of General Director of GC  “Chernogolovka” Alexei Chetvergov have bought the business of OOO “Berkana” of production of sports nutrition under the brand Cybermass, writes “Kommersant. 

Erhan Inga/Shutterstock/Fotodom

Erhan Erhan Inga/Shutterstock/Fotodom

This is not the first asset of an entrepreneur in the sports food industry. Two years back Alexei Chetvergov also bought the manufacturer Prime-Kraft. Besides that, under his control are Vision Cheyne, Magic Stories, and  Plantago.

B FitnessData noted that Cybermass is in the top-15 manufacturers of sports nutrition, but its market share is less than 7%. B companies estimate growth in sales of vitamin makers of sports nutrition over

Experts connect growth with difficulties with supplies in Russia of foreign products, in particularly because of the withdrawal of iHerb. High marginality of business, in turn, attracts more investors. Members of the market estimate 100% of share in  “Berkana” in 250-300 mln rubles.

“Chernogolovka”acquiredmanufacturerofMattiand BigStar

GK “Chernogolovka”acquiredthechildren’snutritionbusinessofKraftHeinz

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