
In January in multifunctional complex Prizma opened the first in Belarus factory store household technics Russian brand REDMOND. The store is on the first level – not far from the entrance and along the escalator. It occupies an area over 100 square meters.
The company operates in the Belarusian market since 2015 year, but until since since in the majority of the stegree was limited to B2B-segment, and with private individuals interacted only online, through the branded internet store and marketplaces.
In new for Belarus offline-format is represented the same assortment and commodity groups, that and in Russian trading points. The main thing, on what makes bid management company, – expert consultation and assistance in selection of household devices with consideration of individual needs of the
buyer. Analogical concept already not the first year successfully applied in all 60+ magazinov
net on the territory of Russia.
Earlier it was reported, that for Belarusian customers will be offered the best prices on all devices brand, plus – the opportunity to haggle, and in the first month of the store will have discounts up to 40%.
Besides this in store also will conduct culinary master-classes and tastings.
The company plans future development firm retail in Belarus.
GK REDMOND – a major manufacturer of household devices and electronics, one of the leaders of the Russian market. The Company has been operatingsince2006year;initsassortmentover 1000modelstechniques.
Atthepresentmomentin30citiesRussiaoperate60+brandedstoresREDMOND.
The newstoreinMinskisthefirsttradingpointofthenetworkoutsidethecountry.