Sylwia Gołębiewska invests in Aurumaris Professional
The development of Aurumaris Professional is supported by Sylwia Gołębiewska, co-creator of the Semilac brand, who became involved in capital and operational terms in the project. The majority owner of Aurumaris Professional is Besim Health&Wellness.
Aurumaris Professional is a new version of the Aurumaris company, which previously operated on the consumer market (B2C), and is now moving to the professional segment (B2B). Aurumaris Professional products are now available in selected beauty salons, which have expanded their offer to include modern treatments based on innovative formulas.
Sylwia Gołębiewska co-created the Semilac and HiHybrid hybrid varnish brands, which were successfully sold to the Resource Partners private equity fund. Sylwia Gołębiewska is also the co-host of the "Cosmetics Revolutions" program, the owner of the Sylwia Gołębiewska Academy in Krakow, and currently also the co-owner of Aurumaris Professional. In the new brand addressed to business clients, he is responsible for professional education and development of the distribution network in Poland and abroad.
I believe in the innovation of the products offered and I am convinced that we are introducing a product to the market that will help many clients of beauty salons get rid of skin imperfections faster and easier – comments Sylwia Gołębiewska, co-owner of the Aurumaris Professional brand.
Beauty salons that decide to cooperate with Aurumaris Professional will, in addition to innovative products, gain an additional marketing service. The brand becomes their partner and engages in their promotion without additional costs for the salons, which helps to effectively reach potential customers.
– Aurumaris Professional is a response to the growing demand for high-quality products in professional cosmetics. We are convinced that thanks to Sylwia Gołębiewska's commitment and our innovativeness, we will quickly gain a strong position on the market – comments Kamil Komoński, president of the management board of AURUMARIS.
Brand support is the key to success
In addition to innovation in the field of cosmetic products, Aurumaris Professional also focuses on professional and comprehensive marketing support for all its partners, offering online advertising services unique on this market.
– Knowing how important advertising is for our partners, we decided to use many years of experience in performance marketing to provide comprehensive advertising campaigns for the offices and salons we cooperate with. Thanks to this service, beauty salons can effectively attract new customers, increasing their visibility and profits – adds Kamil Komoński, president of the management board of AURUMARIS.
The group of brands belonging to Aurumaris also includes MYSKN, which offers cosmetics for daily care. The brand is available through its own online store, and will soon be available as a test in the online offer of the Hebe drugstore.
