
The TasteWill team researched materials, surveys and research, dedicated to trends in products that are expected by the consumer in 2025 year. In trends are teas and colored matcha, dependi (a combination of sweet and salty), dumplings, ethnic fusion and others.
Anna Puzatykh/Shutterstock/Fotodom
Trend for non-alcoholic beverages and probiotics
The Market is flooded with non-alcoholic versions of beer, wine, champagne and even gin, famous cocktails are also adapting to the trend.
A long-standing interest in the Famous and familiar to everyone the foods are in new read or more “healthy” performance. For example, popular desserts are prepared with alternative flour: oat, nut, rice, almond, coconut. Foods with long preservation time have become not only practical choices, but also part of new culinary aesthetics. Canned tuna or beans, soups in jars, dried fruit – convenient, simple and quick. Customers have also began to prefer more preference for subproducts: a variety of recipes with their addition. The trend for dumplings is driven by interest in cuisines of different countries around the world. Dimsamy, gyoza, mandu, Baozi,Ravioli. Trying local recipes customers quite literally “travel” to gastronomy of different countries. This trend was partially present in the 2024 year. For example, pizza on potato fries in place of dough. A combination of Italian classics in American readings. In 2025 the trend will grow, develop and gain new tastes. Tea and tea ceremonies are the trend of the last years. Buyers purchase the most different varieties of tea, taste them, arrange ceremonies and bring back Russian tea tradition. With this love to green match is always so same continues and expressed not only in drinks, but and desserts. A together with green is gaining popularity another one match – blue. Trend Nostalgia
Trend for canned foods and offal
Ethnic fusion
Tea and color match
VkusVill has suspendedsalesofdessert”DanBosh”