Poundstretcher has slashed its prices by up to 75% across hundreds of selected products in its summer sale as it ramps up its value offer.
It comes after the value chain permanently lowered the price on 1,000 products on a range of household, cleaning, health and beauty and storage items.
It has also launched 99p “super deals” on over 500 products, Retail Week reported.
Poundstretcher will be offering customers the chance to win a £10 shopping voucher every hour this weekend (7 and 8 September), following the success of its last Mega Giveaway Weekend event at the start of August.
Related Story
The value push is among the latest initiatives under the retailer’s new owner Fortress Investment Group, which snapped up the chain in April.
Poundstretcher chief executive Andy Atkinson said: “I’m pleased to be offering them the opportunity to save money with the terrific savings in our Summer Sale, with up to 75% off hundreds of products.
“Our weekend of winners’ event is exciting and fun, and an opportunity for thousands of customers up and down the country to win a £10 shopping voucher. We enjoy surprising and delighting customers, and we know this will do exactly that.”
Click here to sign up to Retail Gazette‘s free daily email newsletter