TATUUM is a Polish slow fashion brand from the affordable premium category, already present on 30 European markets, focusing strongly on sustainable and omnichannel development.
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The investment will significantly accelerate development in all sales channels. For over 90 percent future growth will be accounted for abroad, which also brings the Group higher margins in all channels. Currently about 30 percent revenue comes from abroad, half of which comes from stationary stores and half from online sales.
I have the impression that the growing global change in the fashion market has been tailored for us. We just have to be ourselves consistently. I'm excited about the incredible potential that Tatuum has ahead. I am very glad that the ACP fund trusted my vision of development and supports the buyout of some of the partners initiated by me, including the founders of Tatuum and my partners from Paan Capital – said Paweł Kapłon, President of the Management Board and investor of Tatuum.
We are happy to cooperate with Paweł in the next phase of Tatuum's development. Supporting strong, aspiring teams in pursuing management buyouts of their companies has become one of the core strategies of our funds, and Tatuum's focus on sustainability aligns with our values and beliefs. We believe that our experience in supporting regional leaders will allow the team to grow sustainably, unlock value and achieve its full potential – explains Jakub Chechelski, Partner at ACP.
Currently, the Tatuum chain includes 121 outlets in 4 countries, including 100 stores on the domestic market. The strategy for the coming years assumes expanding the network by 20-30 showrooms per year. In 2025, the brand will debut in Romania with the first showrooms, where it sees the potential for at least 40 showrooms. Later, openings in the Balkans and the Baltic countries are planned.
The group is also currently working intensively to accelerate the development of foreign online sales – both through its own online stores and external marketplace platforms. Total sales in online channels already account for one third of total sales. Currently, advanced work is underway on the implementation of a new online store, with a new engine and appearance for users, the launch of which is scheduled for the first quarter of 2025. The next step will be to build a mobile sales application and its development in Poland and abroad.
In the second half of 2025, a new logistics center will be opened in Łódź, which, thanks to the technologies used, will significantly improve and accelerate processes and will also enable effective handling of orders in the dropshipping model for new marketplace channels. The group is also working on the development of the B2B channel.
In the coming years, I intend to focus exclusively on Tatuum. So this will be the only investment in Paan Capital's portfolio. Today I feel that I have left the role of an investor and I feel very comfortable in the shoes of an entrepreneur. I want Tatuum to become a brand recognizable not only in our region, but throughout Europe, with at least half of the business conducted outside Poland, which in 3-5 years will be interested in a large European or global industry investor, recognizing the unique potential and uniqueness of the brand – adds Paweł Kapłon.
In parallel to the buyout transaction, in recent days the BNP Paribas bank refinanced the Group's existing debt financing and provided it with additional development financing for the coming years.
In 2023, the company's consolidated sales revenues reached almost PLN 330 million, and EBITDA – PLN 35 million (PLN 73 million using IFRS 16, similarly to reporting standards for listed companies).
