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Pandora profit rises as personalisation drives growth

Pandora profit rises as personalisation drives growth

Pandora saw an uplift in profit during its third quarter as its move to change its perception into a full jewellery brand paid off.

EBIT rose 6.8% to £110m while sales were up 9.5% to £682m.

The jewellery giant, which hired a new UK boss in March, noted personalisation services were driving incremental growth, with engraving services in particular growing 100% during the quarter.

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Pandora CEO and president Alexander Lacik said: “We are very pleased with our strong results this quarter, particularly in the context of the current macroeconomic backdrop.

“We are transforming the perception of Pandora into a full jewellery brand and unlocking the next chapter of our growth by attracting more consumers to our brand.”

He added: “Step by step we are capturing the many untapped opportunities, and we will continue to invest in our strategic growth initiatives.”

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