OZ OZ has analyzed the purchasing activity of Belarusians on the eve of the New Year holidays. The most popular purchases were advent calendars, board games and goods from the “Harry Potter” universe.
In the first weeks of winter high demand used calendars for 2025 year, constructors, New Year decorations, board games, toys, gifts and souvenirs. Hits sales have become also goods on the universe “Harry Potter”. Belarusians massively pick up everything related to the history of the young wizard from books to themed merch and collectible postcards.
The preferences of customers differ from region to region. So, Minsk is the leader in advent calendars, with the opening of a new cell every day is a good way to raise your mood. The most hungry in the capital are the advent calendar “Make a Wish” with cosmetics for 12 days and “Magical World of Harry Potter” with assembled models. In the windows of the latter are the parts for creating a wooden model of the motifs of Potteriana – it can be used as a brand or a tree toy.
In Vitebsk bestseller is the constructor “New Year’s stories”. It allows to collect from plastic blocks of popular characters winter holidays.
In Brest and Hrodna lead tear-off desk calendars. Brest residents prefer the calendar “Joy inside”, with which every day is revealed by a bright illustration or motivating inspiring phrase. It is in the top sales and in Minsk. Hrodnens are more often choose “Vandrowka” as it introduces to noteworthy places and pages from the Minsk.History Belarus.
A A t in Mogilev and the greatest demand is used Board Memo “New Year”, expanding cognizance and training memory. Of nastolokki in all the Belarus always purchase also UNO, Loonacy, “Code names” and games of series “Historical detective”.
The absolute hits of the season are everything that is related to the “Harry Potter” universe. Handy now wizarding sticks, themed musical caskets, figurines, mugs, puzzles and spinners, performed in style snitch – the magical ball with silver wings. And in Homel the leader in sales is even a scented distributing candle, which helps to recognize your facultyatHogwarts.
FromthebooksonPotteriana:besidesthemaincycle,inthegiftoftentakenalso”TheHarryPotter Cookbook”and”Severus”LaurieKimisanexplorationofoneofthemostbrilliantandunambiguouscharactersintheuniverse.