According to the owner of the trading network Grossi Oleg Grossa, last year was a successful year for his store network as the economy of Estonia was
dropping, wrote dv.ee. Oleg Oleg Gross. Photo: Ain Liiva
According to the owner of the trading network Grossi Oleg Gross, last year was a successful year for his trading network as the Estonian economy was falling,
while visitors to stores were increasing, writes
.
“We are always that way: when Estonia’s economy is worse, we are doing better, Says Gross. – – We are a discounter and pressing the prices, so people have been going more to our stores, because they are considering their money. From the premium stores people leave and seek that are cheaper. The number of visitors has increased by 10% compared with the previous year.”
Gross doesn’t plan to do any campaigns, aggressive marketing or mass discounts as he saysitdoesn’twork.
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