InPost reports that the service increases purchase conversion and reduces the number of abandoned carts by up to 30-70%, depending on the industry, and additionally helps in acquiring new customers. Nearly 85% of InPost Pay users constitute a new group of customers for e-commerce partners – out of the millions who use InPost services. InPost Pay enables easy integration with popular open source platforms for online stores – PrestaShop, WooCommerce, Magento.
Szymon Wałach: Implementation of the InPost Pay service in the online store shortens the purchasing path
– InPost Pay is much more than a payment – it is the entire process in one button. All stages of shopping, baskets from various stores, payments, deliveries, statuses and notifications are in one application – InPost Mobile. The implementation of the InPost Pay service in the online store shortens the shopping path – because customers register only once and buy in many stores without logging in, they remember their favorite payment and delivery method. Moreover, if the customer abandons the cart, we will remind him about it. InPost Pay responds to the needs of an e-shopper, i.e. minimum formalities, fast and intuitive shopping. The InPost Pay service is addressed to all individual and business customers who want to shop online even faster and more conveniently. In particular, to customers who prefer shopping without logging in, as a 'guest'. Our service will help them avoid filling out long forms for such purchases and will do it "for them", shortening the entire process to the necessary minimum – emphasizes Szymon Wałach, vice-president of the management board for digital and strategy of InPost.
InPost Pay offers the most popular payment methods – such as VISA and Mastercard card payments, including Google Pay, Apple Pay and BLIK.