
Morrisons has launched an app to allow its wholesale and franchise partners to refresh its supplies in its supermarkets.
Retailers within the chain’s supply network are able to scan the items they want on their smartphone before checking out with a duty manager, The Grocer reported.
The development means wholesale customers can be invoiced on their existing agreed terms instead of buying at the in-store prices and an electronic delivery note is sent via email and to their store’s EPoS systems.
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Morrisons’ wholesale arm offers over 9,000 products for delivery and supplies more than 1,600 stores across five countries.
The division is one of the key pillars of new chief executive Rami Baitiéh’s strategy for the supermarket. He is also looking to bolster Morrisons’ convenience offer.
Last week, it revealed it was planning to open 400 more Morrisons Daily shops in a bid to take on rivals Aldi and Lidl, taking its total estate of c-stores to 2,000 next year.
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