The Russian perfume and cosmetics chain Letual has entered the market of the United Arab Emirates (UAE), Vedomosti writes. $5 million was spent on opening the first store of the chain.
Photo: Stankovskaya V./Retail.ru
In July, Letual opened its first location in the United Arab Emirates (UAE). The store opened in the City Center Al Zahia shopping center in Sharjah. Entering the Emirates market cost the retailer 18 million dirhams ($5 million or 431 million rubles at the current exchange rate).
It is known that the Letual store in Sharjah has more than 500 brands, mostly premium ones. Among them are Chanel, Yves Saint Laurent, Versace.
By the end of this year, the company plans to open four more retail outlets in the UAE.
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