
In the opinion of journalists from Italy the only positive situation is the fact, that the overall average of the last five years exceeds 19 thousand pc, that still is higher than pre pandemic. Problems in Italy are similar to Poland, there are those concerns about the geopolitical situation, economic uncertainty and lack of incentive
to invest from the government.
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slightly declined, though Fendt is going to record
Non tornerà, that is well it already was
Minus in tables were to be expected, because for the whole year sales performance didn’t inspire optimism. In 2024 year the market of tractors in Italy lost an other 2166 pc, finishing the season at a level of 15 448 tractors registered in
12 months. Thus the regression is 12.3 percent. For comparison in 2023 year. registered 17 614 tractors.
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Year 2024 – farmers again buy significantly fewer new tractors
Italians remember the season 2021, when there were over 24 thousand registered. tractors, not the worst there was also a year after, when it succeeded in registering over 20 thousand vehicles. This se ne vrati, a actually “non tornerà”.
One of the markets with a significant increase in set is Case IH, which sold over 50 more tractors (from 434 to 487 registrations), on plus there is also a twin Steyr, but in that we operate at significantly smaller amounts. In total the whole group CNH Industrial lost less.than the market, recording an increase in market share by 2.05 percent. and remains the leader if it comes to conglomerates (21.2 percent. market). On plus there is also
Solis (also of over 50 pc.) and Carraro Agritalia. A sizable growth (216 pc.) is also visible in brands outside
conglomerates and larger Italian manufacturers, which is worth noting.
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Kryzysu no ma? Sales of tractors in Holland and Belgium on plus
New Holland on first place
will not be surprising, that the market leader remains the brand New Holland, which sold 2 725 vehicles, which is a result of over 1.3 thousand. more than the brand of the second position. The result is worse than the previous year by 154 pc, but the share in the New Holland market increased by over 1 percent to 17.6 percent.
Surprise is the absence on the second position of the brand John Deere. Ba, American is not even on the podium. Therefore to the second position (from fourth) has promoted this year Deutz-Fahr, which sold some over 1.4 years. vehicles. Nevertheless this is not some magnificent result, because the brand SDF Group sold in 2024 years. by 98 machines less than in 2023 year. Their share in market increased by
0.54 percent (is
9.10 percent). It’s also worth mentioning, that if it comes to sales there still is a strong brand
Same, about which we will mention in this set – on this Deutz-Fahr is losing a lot – otherwise would be for place number 1.
Brand Deutz-Fahr in Italy has jumped onto the podium, phot. K.Pawlowski On the next places it is very cute and the differences are small. Benefited on this brand Landini, which landed in
the third place with results of 1 181 sold.tractors. The result was nice, though less than last year’s by
112 pc. A few pc less, a accurately 1 121, sold the brand of Antonio Carraro. The most popular
manufacturer of specialty tractors from Italy lost the market podium – in total not surprising, since sold as much as 508 tractors fewer.
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In France the decline of registrations of tractors by over 10 proc.
Was in the fifth position upgraded by John Deere? No this time. Slightly more, because 1 110 machines sold German Fendt (loss 238 pcs). I only in the sixth place was found by John Deere, which registered 1 050 egz. of its tractors. In this incident the loss amounts to as 616 pc. The amounts of 1 thousand. of registered machines is closed by the brand Same, which can boast a performance of only 5 pcs. less than John Deere. But this also is not an improvement in performance, because before the year Same had more sales – by 10 pcs.
The following places belong to: Kubota – 925 pcs. (- 49 pcs.), Massey Ferguson – 616 pcs. (-145 pcs.), Claas – 577 pcs. (- 77 pcs.), Solis – 552 pcs. (+57 pcs.), Case IH – 487 pcs.
(+53 pcs.), Valtra – 474 pcs. (- 101 pcs.), McCormick – 301 pcs. (- 37 pcs.), BCS – 236
pcs. (- 38 pcs.), Goldoni-Keestrack – 208 pcs. (- 80 pcs.), Ferrari – 172 pcs. (- 53 pcs.),
Lamborghini – 126 pcs. (-175 pcs.), Carraro Agritialia – 90 pcs. (+8 pcs.), Steyr – 68 pcs. (+ 2 pcs.), Pasqual – 58 pcs. (- 47 pcs.), Valpadana – 21 pcs. (- 25 pcs.).
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on seriously enters the European market. How much does their tractors cost?
As mentioned among
other makers sold 840 machines, which is an increase by 216 pc. (5.40 percent of the market). Thus Italians are also looking at the cheaper competition. In the year 2024 in the Italian market the brand TAFE and LS Tractor debuted, a Lovol announced more promotion and a major return after a failed project with Italian brands Arbos, Bubba and Goldoni.
CNH Industral leads among concers, phot. K.Pawlowski Among conglomerates first place was CNH Industrial (21.20 percent of market), on further positions are: SDF (16.80 percent), AGCO (14.30 percent.), Argo Tractors (9.8 proc.), Antonio Carraro (7.5 proc.), John Deere (6.80 proc.), Kubota (6 proc.), Claas (3.7 proc.), Solis (3.6 proc.) and Group BCS (3 proc.). The rest of firms only do not exceed 1.5 proc. market.
Most popular brands of tractors
For end something,
what most readers
like, meaning the most popular models in the market. In the class of vehicles under 50 horsepower, a that is a tight seen increase in
the number of tractors sold from 622 pc, in 2023 year. to 840 pcs in 2024 year (with total participation of 9 proc. in all registrations), lead Indian Solis, distributed in Italy by Fiaccadori Soluzioni. Among models the first place belongs to Solis 26, third place is Kubota EK-261 (that is the model based on Farmtraca technology), a third place is VST Fieldtrac 927/929.
New Holland T5.100 is one of the most popular models of tractors on the market Italian, phot. K.Pawlowski In models between 50 and 79 KM prime leads the Landini 4-080, which slightly is ahead of Antonio Carraro TGF7800S and Same Frutteto 80 Natural. In the category between 80 and 119 KM we have three kings from the mark New Holland. These are the relatively: T5.120, T5.100 and T4.100F. If there is a power between 120 and
169 KM that
leads the European bestseller John Deere 6M 120, a on further positions are Fendty 211P Vario and 211
Vario.
In the slightly stronger categories, that is between 170 and 239 KMwonFendt516Vario,beatingJohnDeere6M155andValtraN175.Intheinterestingtractorcategorybetween240a339KMthereisalsoFendt,thisandthe728Vario.Thesecondplacewas”jelok”series6R250.The thirdpositionbelongs againtoFendt-724Vario.
Inthe most powerfulclass,above340hp,theprimleadsFendt942Vario,whichissignificantly ahead ofFendt936VarioandJohnDeere8R410.