In addition, as part of the InPost Sport Team project, InPost sponsors Polish Olympians led by Natalia Kaczmarek and Wojciech Nowicki.
InPost cooperates with Atlético Madrid
Spain is one of the fastest growing markets for the InPost Group with over 8,000 OOH collection points. In the first quarter of 2024, the number of InPost points in Spain increased by 87% year-on-year. Cooperation with Atlético Madrid, which has millions of fans across the country, will allow the Group to strengthen local awareness of the InPost brand.
Atlético Madrid – a club with over a century of history, will play in the UEFA Champions League for the twelfth consecutive season this year – an achievement worthy of the best European teams. Atlético Madrid have won 10 different football trophies in the last 12 years – a demonstration of the ambition of a team that never gives up and bases its success on effort and perseverance. Atlético Madrid is also a symbol of Spanish football, playing in the strongest league in the world – LaLiga.
– I am proud that we have become the Official Partner of Atlético Madrid. Diligence, commitment and determination – these are our common features. Expanding the sponsorship portfolio of the InPost Group to include cooperation with one of the best football clubs in the world confirms our ambitions for further development and expansion. I believe that thanks to this alliance, millions of Spanish football fans will fall in love with InPost deliveries – says Rafał Brzoska, founder and CEO of the InPost Group.
– This agreement is another step in implementing a well-thought-out sponsorship strategy aimed at increasing brand awareness and developing business on European markets. As an international company with Polish roots, we are proud that a club like Atletico is joining the InPost Group’s sports partners, alongside the Tour de France and Newcastle United – adds Marek Szkolnikowski, Sports Sponsorship Director at InPost Group.
– We are happy to welcome the InPost Group to our sports family. If there is one thing that characterizes us – it is the fact that we are able to go against the current to fulfill our dreams – we are true fighters. We believe that InPost is the ideal partner who will accompany us in the upcoming seasons, when we will fight to stay on top and win more titles, doing it differently than the others – with humility, professionalism and constant work – comments Óscar Mayo, COO Atlético Madrid.
InPost will be present with its Paczkomat machines at the Civitas Metropolitano stadium
The sponsorship agreement provides that InPost will be present with its Paczkomat machines at the legendary Civitas Metropolitano stadium. The brand's advertisements will be broadcast during matches both on the pitch on LED boards and off it during LaLiga games, and will also be visible in the fan zone under the stadium. In addition, InPost will become the official supplier for the Atletico store – fans will be able to collect their purchases, including jerseys for the new season, from the network of Paczkomat machines and PUDO points. Users will also gain access to special promotions to meet their favorite players or participate in exclusive events.
