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How to work the ideal sales discounts with artificial intelligence

How to work the ideal sales discounts with artificial intelligence

At how much discount do you start the sales? Shouldn’t some products reduce in price more than others? Often it still remains guesswork, whereas artificial intelligence could calculate the ideal sales discount in detail.

Every product deserves its own discount

Artificial intelligence has the major advantage that it can take into account almost infinite parameters and process an unmanageable amount of data. From the weather to the sales figures of each product over the years.

More and more retail chains, including local heroes, have understood this well and are using artificial intelligence (AI) to optimise their sales discounts. The technology allows them to offer highly targeted discounts. To what results?

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