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Empik in 2025 year wants to have close to 400 salons stationary. Thereisfunding

Empik w 2025 r. chce mieć blisko 400 salonów stacjonarnych. Jest finansowanie

Empik closed the IV quarter with increases in all sales channels. Platform Empik.com finished 2024 year on 4. position of Poland e-commerce, reaching monthly to al 11 million users. Sales in Empik Marketplace in December increased by 80 proc. rd.  The Network has launched 7 new stores, including the flag Empik Marszałkowska in the former pavilion Cepelia. At the end of the year the Empik Group also entered into new financing agreements with five banks for a total amount of 350 million zlotys. The funds will be allocated to implement the corporate strategy of the Group, including the development of sales networks to close 400 stores.

In the last quarter of the year the number of orders on Empik.com increased by al 20 percent, a in December itself by nearly 30 percent. in 2023 year. This was also reflected in the growing reach of the platform – in December Empik.com was visited by almost 11 million real users, which did increase by over 15 percent. year to year and strengthened Empire’s position in TOP4 of Poland e-commerce (Gemius/Mediapanel XII 2024). An important role was played by this application Empik, which attracted by over 40 proc. more users in December (MoM).

Records Empik Marketplace

In 2024 year leader omnichannel record Black Friday with al 100 proc. dynamics on Empik.com in comparison with the previous year. The peak day of pre-Christmas purchases was 16 December – that day customers submitted to Empik.com over 214 thousands. orders and purchased in this way over 335 thousand pieces of products from the offer Empik and sellers Empik Marketplace. In effect the company closed day generating 25.8 million GMV.

The power of development platform Empik.com remains Empik Marketplace, whose share in GMV Group is steadily growing. Marketplace already accounts for al 50 percent. of all sales online. In the IV quarter sales external sellers filled over 2 million orders. This allowed to close December with close 80 percent increase in sales in model marketplace year to year.

Salons remain an integral element of the omni-channel ecosystem Empik – and in the holiday season this is the most preferred method of supplying orders from Empik.com. The section has expanded by 7 new locations. Of these the particular attention is the flag Empik Marszalkowska in the former pavilion of Cepelia.

New funding for the development of network stores

The Company has entered into anew agreements financing for a total amount 350 million PLN. Sum financing includes long-term loan and revolving loan in amounts of 230 million and 120 million, respectively.

In the consortium of banks, which gave financing to Empik Group were five institutions: BNP Paribas Bank Poland S.A., Santander Bank Poland S.A, PKO Bank Poland S.A., Bank National Bank and mBank S.A.
– Although 2024 Yr. flew under the mark of mult challenges in the market, behind us another year of double-digit growths, a in particular a strong sales fourth quarter. The culmination of this year was concluded in financial agreements. We are very happy, that renowned banking institutions trust us and, like us, believe in the success of the strategy we have chosen, the potential for development and the power of the whole ecosystem Group – emphasizes Piotr Swiątek, director of finance, member of the Group Empik and adds: What is important, from remarks on the existing good standing financial and negative so-called. debt net, after new financing Empik will maintain very moderate level debt, gaining new opportunities.

The funds obtained will be used tofinancegeneralcorporate goals.InspecificallytheywillfurthermulticategoryplayerpositionAmongstrategicprioritiesmayhighlightfurtherdevelopmentecosystemEmpire-platforme-commerce,withan emphasisonEmpikMarketplace,andnetworkstationary,whichaccordingtoexpansionplansin2025yearwillapproach400locations,aalsofurtherexpandingtheofferinover20productcategoriesavailableinsalonsandonEmpik.com.Thisisalldrivenbyinvestmentsintechnology.

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