
Deliveroo saw orders and spending rise in its fourth quarter, driven by its retail and grocery partnerships despite weakened UK consumer confidence.
Its number of orders in the UK and Ireland increased 5% to £43.1m over the period.
Meanwhile, its gross transaction value, comprising the total cost of customers’ baskets and delivery fees, shot up 9% to £1.2bn.
Gross transaction value across the group, which recently partnered with Wilko for rapid home and garden delivery, was up 7% to £2bn.
The ecommerce giant said it had experienced an improvement in order frequency and customer retention despite ongoing uncertainty among UK consumers.
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Looking ahead, the delivery firm said EBITDA was expected to be towards the top end of its £110m to £130m range.
While Deliveroo noted that the trading environment was “still uncertain”, it implemented a number of successful initiatives last year aimed to “drive improvements to frequency and retention”.
Chief executive Will Shu said: “I’m proud of our progress in 2024 as we continued to strengthen our consumer value proposition. We enhanced our loyalty programmes, delivered strong growth in grocery and secured new partnerships to expand our retail selection, enabling us to bring even more of the neighbourhood to consumers’ doors.
“Our continued execution has driven improved frequency and retention in [the fourth quarter], with order growth improving throughout the year in UK & Ireland.
“Our execution has also continued to deliver profitable growth, with EBITDA expected to be towards the top end of our guided range. We see many exciting opportunities ahead with significant growth potential for Deliveroo.”
Deliveroo Shopping has continued to grow since its launch last November, with consumers now able to purchase DIY items alongside homeware, toys, flowers, baby items and gifts.
The firm has recently expanded its partners with names such as Not On The High Street, Iceland and B&Q all available to purchase from on the app.
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