We are constantly expanding the assortment of the Pewni Dobrego brand, in the belief that it responds to new trends and expectations of today’s consumer. In doing so, we support local, committed producers, which allows us to promote responsible shopping and sustainable development,” says Radosław Dac, product director of Auchan Retail Polska.
Among the novelties of the Pewni Dobrego brand, the chain’s customers are offered, among others, slow-cooked dinner dishes with excellent culinary qualities, i.e. mullet turkey fillet and medallions, Pulled pork ribs and pork bites, processed Jurassic trout raised in geothermal water without antibiotics.
Auchan’s own brand also for Christmas
In the run-up to Christmas, the chain is offering a wide selection of fresh Pewterly Good carp preserves – 14 assortments – from whole carp, gutted carp, carcasses, bells (slices) through flaps and fillets with and without skin.
The carp have been raised in Family Fish Farms in a three-year cycle, without antibiotics in bodies of water that play a very important role in the cycle of nature.
The Pewni Dobrego dairy range has been expanded to include 18% and 12% cream containing only two ingredients, made with milk from local farmers in the Podlasie region, and homogenized cheese made with milk from family farms in and around Zulawy.
Among the new products from the Pewni Dobrego brand, shoppers will also find fruits and vegetables without pesticide residues. Customers can also buy BIO cured meats made from raw materials sourced from local farmers.
Customers can also buy BIO cured meats made from raw materials sourced from local farmers.