AllSaints is set to open a host of new stores across the UK, US, Europe and Asia as it steams ahead with its global expansion plans.
In London, the fashion retailer, which recently hired Fatface digital director Liam Price as its new ecommerce boss, is opening a new store on Brompton Road, London on 22 November, in time for the peak Christmas trading season.
It also recently opened a new location in Liverpool One, featuring its latest collections, sewing machines and LED AllSaints signage.
Meanwhile in Europe, earlier this month the retailer opened a new store in Outletcity Metzingen, Germany, and launched its first Chinese outlet store in Shanghai Village in August.
In New York, AllSaints’ latest pop-up in SoHo opened on 1 November.
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AllSaints CEO Peter Wood said: “We are very appreciative of how many of our customers enjoy visiting our stores.
“So this year, as part of our 30th anniversary celebrations, we wanted to demonstrate our enduring passion for our stores with the first AllSaints store in Africa opening earlier in the year, and now with these further expansions of our physical retail presence in the UK, Americas, Europe and Asia.”
“Our SoHo pop-up showcases what we can achieve with amazing teamwork right across our business, as well as our desire to provide as many customers as possible with as many ways as possible to enjoy our brand.
“We are looking forward to the holiday season and excited about our plans for 2025.”
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