ALDI opens two new stores in one day
People visiting the new ALDI store will receive promotions on private label products. On the opening day, customers can also taste products available only at ALDI, such as cheeses, cold cuts and a wide selection of sweets.
– In the next weeks of operation of the store at 114 Oławska Street, customers will receive special shopping vouchers, thanks to which they can gain up to PLN 100 for their next purchases – says Marek Ostrówka, ALDI sales manager in Poland.
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New visual concept of Aldi
Both stores were prepared in accordance with the brand's new visual concept, the main theme of which is freshness. The chain also provided additional amenities for customers, such as a bread slicer and small shopping carts for the youngest. With the specific needs of its customers in mind, ALDI conducts quiet hours during which the level of stimulation in the store is reduced.
