- Carlsberg Polska showed its finances. In 2023, the company generated a profit of PLN 88,217,000 compared to PLN 83,095,000 for 2022.
- The company's investment expenses amounted to PLN 3,142,000.
- Kompania Piwowarska dominates the Polish beer market, Grupa Żywiec is in second place, and Grupa Carlsberg Polska is in third place.
The situation on the beer market in Poland. Kompania Piwowarska is the leader, Grupa Żywiec is in second place, and Carlsberg is in third place.
Carlsberg Polska states in its financial report that the volume of the beer category in 2023 decreased compared to the previous year (Nielsen data) while its value increased by approximately 8%. The increase in beer prices is the result of a 5% increase in excise tax effective from January 1, 2023 and persistently high inflation.
With decreasing volume, the segment structure of beers has changed. Sales volume is stable in the non-alcoholic beer segment (which is in line with the long-term consumer trend) and in the lager segment, while flavored alcoholic beers and beer specialties recorded a decline in volume.
Sales growth is visible in the discount channel (+0.5%), and in medium-format stores, sales are stable. The number of hypermarkets and small, non-affiliated grocery stores continues to decline. As a result, beer sales in these formats are declining.
Kompania Piwowarska remains the industry leader, Grupa Żywiec was in second place, and Grupa Carlsberg Polska was in third place.
Beers from Carlsberg Polska
In 2023, Carlsberg Polska Sp. z o. o. sold such products
beer brands:
• Harnaś,
• Castellan,
• Okocim,
• Boatswain,
• Piast,
• Feeds,
• Książ,
• international brands from the Carlsberg Group portfolio (Carlsberg, Somersby, S&R Garage, Grimbergen, Tuborg, 1664 Blanc, Brooklyn)
• Guinness,
• Zatecky
Investment expenditure in 2023 amounted to PLN 3,142,000.
The main investments are:
– new mobile applications for sales representatives, distributors and
network coordinators – Hoppy project
– replacement of telephones for employees and other IT projects
In 2023, Carlsberg Polska achieved a net profit of PLN 88,217,000 (in 2022 – PLN 83,095,000).
The level of net revenues achieved in 2023 amounted to PLN 2,719,737,000 and was 10.8% higher compared to the previous year. The operating profit margin is 1.8% (1.5% in 2022).
Work at Carlsberg Poland. Among the benefits, beer for the holidays
As of December 31, 2023, the company had 551 employees compared to 558 employees in 2022.
What attracts you to yourself? Employee benefits at Carlsberg Polska include: Christmas benefits for employees, co-financing of Multisport cards, subsidies for recreation, holidays under a pear tree, accidental and social benefits, housing loans, support on the occasion of the birth of a child – the so-called "Becikowe" and benefits for disabled children.
Additionally, the company provides its employees with: Christmas benefits for children up to 14 years of age, beer for Christmas, Lux Med medical care. In addition, Carlsberg ensures 24-hour protection of employees against the consequences of accidents by covering them with personal accident insurance and offers the possibility of
joining UNUM group life insurance. The company also offers a PPK program where, in addition to the mandatory contribution of 1.5%, it gives an additional contribution of 0.5%.
