This year, the mobile Żabka will present its offer during Męskie Granie concerts and at festivals, e.g. Polish Hip-Hop Festival in Płock. For the first time, the mobile Żabka will also visit the Polska Przyszłości Campus in Olsztyn.
Mobile Żabka is a concept for concerts or matches
– The biggest advantage of mobile Żabka is the flexibility of this format. The store is assembled for the duration of the event and dismantled after its completion, so we can easily and efficiently move it around Poland. However, thanks to the use of variable, easily adaptable equipment elements, the assortment in mobile Żabki during subsequent events is selected individually, based on the event profile and the customer's profile. We are able to provide concert participants with a wide selection of warm snacks from the PROSTO z PIECA offer, festival participants – an assortment of ready-made meals from our own brands and accessories useful on the camping site, and on hot days – an offer of ice cream and drinks. Regardless of the location, our priority is the speed of service and the quality of the products offered – says Aldona Kupracz, Head of Range Floor and Space Management at Żabka Polska.
Expanded gastronomic offer in Żabka stores
In mobile Żabki, the chain mainly offers food-to-go products that you can easily take with you. Served include: well-known warm snacks offered by Żabka Café and PROSTO z PIECA, such as: hot dogs, fries, hamburgers, panini or crisp boxes, i.e. products in sets with fries, as well as grilled sausage. Various types of takeaway hot coffee and cold drinks are also available, including Od Nowa mineral water, Foodini liquid snacks, and Wycisk juices and lemonades.
Sales hits of mobile Żabka in 2023
Last season alone, Żabka sold over 7,000 in mobile stores. American hot dogs, over 3.6 thousand cups with ice, over 3.6 thousand panini with chicken and nearly 3.5 thousand bottles of mineral water.
Żabka Group was established at the beginning of 2021. It consists of three basic business units: Żabka Polska, Żabka Future and Żabka International, which are supported by Strategic Leadership, defining the Group's strategy and development, personnel and financial strategy and responsible for the synergy of processes within the Group.
